Friday, March 4, 2011

Ireland now 5th most popular vacation destination on Facebook



Ireland is now the fifth most popular tourism destination in the world on Facebook. Tourism Ireland, the organization responsible for promoting the
island of Ireland overseas, announced today that its fan-base on Facebook
now numbers a quarter of a million people around the globe - and counting.



COUNTRY FACEBOOK FANS
1    Australia    1,400,000
2    New Zealand     310,000
3    Spain     280,000
4    Croatia     260,000
5    Ireland     250,000




Tourism Ireland is actively using social media to inspire potential
holidaymakers to come and visit the island of Ireland. It now has fans in 14
countries around the globe - including Great Britain, the US, Germany,
France, Spain, Italy, Sweden, Canada, Australia, the Netherlands, India,
Japan, New Zealand and the Gulf Countries.

 Mark Henry, Tourism Ireland's Central Marketing Director, said: "Whenever
we ask people what most influences their choice of holiday destination, word
of mouth is always the number one factor. Social media now allows word of
mouth about a holiday destination to reach a truly global audience. For that
reason, Tourism Ireland aims to get people talking about their positive
experiences of our island and the many great things to see and do here."




"Having a fan-base of this size allows Tourism Ireland to communicate over
3.5 million messages about the island of Ireland each month to prospective
visitors," Mark Henry continued. "When you consider that each of our fans
has in turn an average of 130 friends, we can potentially engage with 32.5
million people worldwide today."
http://www.irishcentral.com/

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